Date: Tue, May 3, 2016, 11:00 am - 11:30 am ET

The Institute for Healthcare Consumerism (IHC) and the industry leader in public and private benefit exchanges, hCentive, have teamed up again to bring you an exciting broker conversation around exploiting digital business.

During this webinar you’ll hear from three industry experts discussing what brokers are doing right and what’s not so different from your competition in digital business. Your speakers include: Megan Urbaniak, Associate VP of business development at hCentive, Rob Poli, President of the Insurance Marketing Center, and Doug Field, CEO at the Institute of Health Care Consumerism.

The President of Insurance Marketing Center, Mr. Poli, will be speaking directly to brokers about the way they’re using a Benefits Marketplace to manage business including:

  • recruiting new agents
  • streamlining the day-to-day workload
  • using marketplace reporting to identify sales opportunities
  • and lessons learned from an early adopter.

The webinar will finish with a conversation between Mr. Poli and Mrs. Urbaniak, moderated by Doug Field; discussing the do’s and don’ts of digital business, what trends they’re seeing in the marketplace, and what you can do to better position yourself for success.

Your Speakers:

Rob Poli
President of the Insurance Marketing Center.
The Insurance Marketing Center is a leading Mid-Atlantic wholesale distributor of group and individual health insurance products. They’ve been servicing the Washington D.C. metro area for almost 30 years and are known regionally as one of the most knowledgeable distributors of Consumer Directed Health plans. They are considered to be one of the few early adopters of a benefits marketplace platform and will be moving into their third OEP this year.
Megan Urbaniak
Associate VP Business Development hCentive., Inc.
Megan plays a pivotal role at hCentive where she champions the adoption of health insurance marketplaces and drives organizational growth through broker relationships. She has more than 13 years experience managing business-to-business sales for leading health insurance products and administration.
Doug Field
CEO of The Institute for HealthCare Consumerism
Doug is a nationally recognized leader in health care consumerism, bringing together all industry stakeholders to better understand the needs to employees/members in today’s consumer-driven landscape.

Watch now